Connect advertising to actual revenue.
Campaign data meets your sales pipeline, so you can stop optimising for clicks and start optimising for customers.
Clicks to customers
Follow a campaign through leads, deals and closed revenue in one report.
Real cost per customer
Ad spend measured against paid invoices, not against form submissions.
Source on every lead
Campaign, medium and keyword data stay attached to the customer record.
FAQ
How does AXIN know which campaign brought a lead?
UTM parameters and the Google click ID are captured when a visitor arrives and stored with the lead in the CRM.
Can I see revenue per campaign?
Yes. Because deals and invoices are connected to the lead source, revenue can be attributed back to the campaign.
Do I need a separate analytics tool?
Analytics tools measure traffic. AXIN measures what happened after the click — leads, deals, invoices and payments.
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